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debate about an issue onto a new or suspiciously unrelated topic, (e.g., secondhand smoke as a property rights issue) Has a misleading name that disguises its

associated trade organizations. Perceiving a major threat from the secondhand smoke issue, the global tobacco companies realized that they lacked coordination

included the U.S. Environmental Protection Agency's conclusion that secondhand tobacco smoke is a human carcinogen. Shandwick, a public relations agency working

a scientific meeting discussing secondhand smoke held by the Toxicology Forum. [Note: ETS=environmental tobacco smoke]. Borelli had been hired to help